Domestic cosmetics: is it worse?foreign?

Wed, 15 Jan 2014

Among women, it is often the opinion that foreign cosmetics
always better than domestic. Even in the USSR, the fair sex is always
used the funds produced in our country, and getting
a jar of foreign cream, kept it and stretched for years. But
Is Russian cosmetics really worse or is it just
stereotype?

  • Russian cosmetics are no worse than imported

It is often said that foreign cosmetics are more natural and
environmentally friendly, but in reality this is not always the case. Simply
take two jars of cream and compare (for example, Mirra Lux and
Nivea), and you will see that their composition is not very different, and often
in the composition of Russian creams are much more natural
ingredients. Moreover, in the production of domestic funds
use the same equipment and, most often, raw materials.

In fact, some imported cosmetics are much better.
Russian, but it’s just a matter of chance. For example, domestic
Estel professional hair products are no worse
Italian firm Constant Delight, and according to many women, even
it is better.

  • It has a small range

Domestic cosmetics on the market mainly
creams, hair care and shower products. Really,
the Russian market lacks decorative cosmetics, which is to be found
in stores is very, very difficult. Also only with great desire
You can find men’s care products. From worthy competition
goods you can find only decorative cosmetics company
�”Enchantress”.

For the most part, the Russian manufacturer focuses on
the production of products that would qualitatively replace the salon. Exactly
therefore, it is not focused on the masses, you need to buy it whole
series that is not always profitable.

By the way, Russian pharmaceutical cosmetics are gaining popularity,
which is not yet so common, but every year trust
shoppers to her growing.

  • She’s just poorly advertised.

We used to see on TV advertising foreign cosmetics,
Yes, it is almost at every turn! But the domestic manufacturer does not
so scale represented. Now just imagine how much
worth advertising, and make it into the cost of cosmetics. Hence it is taken
the huge cost of imported funds and a relatively small price
domestic.

In fact, any cosmetics is purely individual, so
only you decide what suits you. Russian cosmetics can and
does not have such a wide range as foreign, but it is nothing
not worse.

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