Mon, 12 Dec 2016 Finally, the tradition has reached Russiasales called “black friday”. Actually – it is
borrowed from the US pre-New Year sales start, which wears
there is the name “cyber monday”. This is the second not very successful
an attempt to conduct online sales and on the basis of
events worth noting that everything did not go as smoothly as
I would like to.
For the first time something like this tried to arrange in January of this year,
but for some reason, many online sellers then not only did not reduce
prices, but, on the contrary, greatly inflated them. In early December, it seemed
that the situation was able to align. Many online sites have opened in
December 6 at midnight, giving really high discounts.
The main problem of the Russian segment of online stores has become
software imperfection. The first lucky ones
who made their orders, really got home appliances,
electronics, household items and cosmetics
favorable prices. But the stock counters are not
reset and, therefore, other buyers were introduced to
delusion. Well, if the online market had a postpaid system
delivery of orders, but with prepaid and not received goods
many online retailers have yet to figure out for
few weeks. Many active users known online
discounters were outraged by the offers of those to pay the usual
price to redeem your orders.
The second trouble was waiting for those who wish not to push in lines
also due to flaws in the responsibility of the owners
hosting online stores. It turned out many were not designed for
such an influx of visitors. Protective systems did not cope and
perceived tens of thousands of calls to a network resource, as
virus attack. In some cases, they blocked users
and in others – they brought down the sites of shops. Even the largest
interner retailer Ozon.ru found more critics than
satisfied customers. Only about three thousand items were
discounts are offered, but they are not for gadgets and new electronics
exceeded 20%, which is surprising, there were names that
in general were more expensive than the similar ones in the Svyaznoy online store. TO
Unfortunately, according to generalized estimates, the buyer disappointed him,
after all, significant discounts were provided only on outdated models.
phones and audio devices.
Comparing prices in online stores and on real shelves
missions a lot of people said that a few days before
�“Black Friday” prices for tradable goods were supposedly
raised, and when applying discounts such goods are often worth
more expensive than before.
Quite a few negative evaluations were given to Russian “Black Friday” and
in social networks. Many users have made their choice in favor of
foreign online stores, and did not remain in stock. Will it work
sometime our managers make a profit on turnover, not
from the hype – time will tell.
